Spring Summer 2017 Trends

Can you believe we are actually here? Summer! One of Canadas most cherished times! Along with summer we associate many things. Camping, swimming, fishing, canoeing, blah blah blah…lets get real here! We love these activities, but, we LOVE the main ingredient that makes all of these things amazing: THE SUN! In turn, we are proposing what makes us feel free as we reacquaint ourselves in form of style and hair.

It’s all about being comfortable with our natural beauty and feeling free. This is where our Spring Summer 17’ trends stem from. We will be proposing a series of fun and wearable looks within our collection this year. Referencing reliable sources but most of all the looks coming from our own creative ideas. Let’s will jump right into the fun!

            Showing off that pink & lavender pastel!

As we all know the balayage/ombre looks are here to stay and are in full effect for who want a natural look. These looks are also created for people that like to be more daring and love fantasy colours. Our proposal this season is “natural meets fantasy”. We took variations of blending methods and incorporated them with silver-blonds and pastel colours. The incorporation of braids to create a bohemian look is very big this season as well. Deriving from people going to music festivals to people using braids for convenience at the gym. Keep reading to find out why pastel colours suite you more than you would think…

PASTEL PERFORMANCE

Look created by Pino. 50’s inspired pompadour

The wonderful thing about pastel colours is that they give your skin tone the immediate illusion of a tan. Just think about why people go lighter. The visual of a blonde with no gold tones in will suite almost every skin tone. Add a muted colour (pastel) to this and you are generally still a high lift blonde looking like you just got back from a quick 3 day getaway in the Bahamas.

Pink  & Lavender Crossroads

Our first model (Emily) is what hair colourists consider a rare gem. This means that she has natural virgin hair and has never coloured it! Since we are working with such a great palette (Natural level 6-7) we had the opportunity to create pastel colours. The pastels formed from a silver shadow root and went into a pink and lavender. To achieve this we had to lighten Emily’s hair as light as we could past a pale yellow. As you can see in the pictures we created the shadow root first and then applied our pastel using a balayage technique. The pastel lavender was placed around the nape area so that when she braids her hair both pastel colours will intertwine with each other and create a boho meets fantasy look. There are endless ways of showing off these colours. Soft waves so the lavender can peek through, straight, so you can see the seamless blend of the shadow root.

Here is our SS17 Collection in photos! Enjoy!

Hair coloured & styled by Bruno Cherubino (bruno_cherubino)

Photographed by Vincenzo Cherubino (vincenzocherubino)

Makeup by Kelly Parker (mua_by_kelly)

       Look created by Pino! Reverse braid with a 50’s inspirited front pump
                                      We live for the summer!
Look created by myself (Bruno) I wanted to show off the balayage with the swoop tucking into the nape area and intertwining the lavender into a braid.
    Classic image of the balayage with the lavender peeking underneath